This morning I had to head off to Medford and see Toni Adams the very clued up CPA who handles the accounts for SoJAA, State of Jefferson Alpaca Association.

We are considering building a new web site and really promoting and developing the marketing element. Which would include buying the AOBA sales leads which are generated from the national alpaca marketing campaign and then using those leads as effectively as possible to drive high quality web traffic to the SOJAA web site where alpacas, alpaca goods and alpaca services will be offered for sale.

the reason for seeing the CPA was to discover if this was in anyway going to compromise the not for profit status of our association.

Bottom line providing we don't charge a sales commission then we are fine to go ahead and develop the new web site who's primary purpose is to market alpacas belonging to SOJAA members.

In theory the combined marketing budget of SOJAA members should enable SOJAA members to compete with the larger and usually more successful alpaca farms. Time will tell !!